Formation
Services
Motion Design
Client
Formation
Location
Glasgow
Year
2024
Credits
Frame
Info
Formation is all about offering new strategies to women’s football organisations. Helping them to craft a winning formula that will propel them forwards, achieve their goals and more.
Formation's visuals style matches the brands goal and invokes a bespoke, creative and nimble approach to their strategies.
With a new name, logo and hero images that capture a candid, gritty energy designed to compliment the hand drawn markings that underline the processes of rewriting the rules of women’s football.
Using motion to amplify this brand was incredibly enjoyable and has taken it to the next level.
